What is diamond carat? In our second post in our 'What is?' series, we focus on diamond carat. Diamonds are measured using the weight metric 'carat', a carat is equal to 200 milligrams (1/5 of a gram). Each carat is made up of a total of '100 points', for example a 0.75 carat diamond could […]
For the would be proposer, choosing a diamond is always a daunting task. We always educate our clients in accordance with the Gemological Institute of America's (GIA) grading system, known throughout the diamond industry as 'The 4C's'. The 4C's being colour, clarity, cut & carat. Over the next four weeks, our 'What is' series of […]
Diamond Dealer Direct are extremely delighted to announce that our Birmingham Jewellery quarter showroom renovation is almost complete! Over the past 6 weeks we have been hard at work, with late nights and plenty of coffee consumed, but it's all been worth it! New canopy As you can see, our canopy and store front, was […]
Diamond Dealer Direct has had a busy Christmas trading period in their Jewellery Quarter showrooms, but as well as the customers flowing through the doors, they have had a huge refurbishment of their stores. With the old counters being torn out, the outside canopy’s ripped off and being replaced with open glass counters with modern […]
Diamond Dealer Direct will be giving this stunning 18 ct white gold necklace, worth £1000 away! This would make a lovely piece for Christmas, with diamonds set within it to give that extra little Christmas sparkle. To be entered, like and share our post on Facebook which can be found here, this competition will end on […]
Over the past two years, Diamond Dealer Direct has taken a massive step forward in their aim to becoming the go-to place in the UK for diamonds and the change is almost complete, just in time for the Christmas rush in the Birmingham Jewellery Quarter. The company has transformed its image, hired specialist staff and […]
With Christmas just around the corner, many would-be proposers, choose this to be their chosen time of year to, as they say... Pop the question! We asked our customers in our Birmingham Jewellery Quarter showroom, to vote from 20 locations, for what would be their ultimate Christmas proposal location. Here is our top 5, you probably won't be surprised […]
With stunning and vibrant shades, it's no wonder that yellow diamonds are in high demand. With possibly the most famous of these diamonds being 'The Tiffany Diamond', a stunning 128.54 carat cushion cut. Natural yellow diamonds can be found in many UK jewellery stores however, Diamond Dealer Direct holds a vast stock of these diamonds, […]
Local jewellery entrepreneur, Director Rajesh Vora Aka Raj, “The Diamond Doctor” is delighted to announce that he has entered into a player endorsement deal with his beloved Premiership football club Aston Villa. This deal has Diamond Dealer Direct sponsoring Villa star midfielder Fabien Delph, 25 and current club captain and Dutch World Cup star Ron […]
Buying a diamond can be a daunting task, with many things to consider such as the colour, clarity, cut and many more what do you choose? Below is a list of advice that we believe can guide you to choosing the perfect diamond. Choosing a diamond for an engagement ring has to be thought out, […]
With the summer sun fast approaching (well, hopefully!), many of our customers will be coming to see us for their wedding bands. When it comes to choosing your wedding ring for that special day, how do you make sure that the wedding band is well... Perfect?! We asked our wedding band specialists what they think […]
With Many celebrities such as Avril Lavigne & Victoria Beckham showing off their elegant pear shaped diamonds to the world, no wonder this shape diamond is still standing the tests of time. There are many different designs available for this shape, a classic solitaire, a stunning 'Halo' design or something unique. So, there are many […]
